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Category Management / Sales / Trade Promotions
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Buying, Category and Merchandise ManagementHours of Study: 1-2 Unit Price per Student: $54/£43/€50 Provider: Martec International Level: Limited/No previous experience Audience: Companies selling and marketing to retailers and retail executives new to retail Looking For: The basics of retail, category and merchandise management |
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Fundamentals of the Consumer Goods BusinessHours of Study: 10 Unit Price per Student: $365/£292/€336 Provider: Martec International Level: No previous experience necessary Audience: Companies selling and marketing to consumer goods companies and executives new to the consumer goods industry. Looking For: An overview of the consumer goods industry |
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Impulse MerchandisingHours of Study: 0.5 Unit Price per Student: $40/£26/€36 Provider: RetailTraining.com Level: Limited/No previous experience Audience: Store owners, managers and associates, visual merchandisers and store operations HQ staff involved in store layout planning Looking For: Merchandising techniques to increase impulse purchases |
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Merchandising BasicsHours of Study: 0.33 Unit Price per Student: $20/£13/€18 Provider: RetailTraining.com Level: Limited/No previous experience Audience: Store associates and their department heads and managers Looking For: Basic merchandising terminology and activities |
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Retail Background and TrendsHours of Study: 1-2 Unit Price per Student: $54/£43/€50 Provider: Martec International Level: Limited/No previous experience Audience: Companies selling and marketing to retailers and retail executives new to retail Looking For: An overview of the retail industry and key trends |
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Retail Key Performance IndicatorsHours of Study: 1-2 Unit Price per Student: $68/£54/€62 Provider: Martec International Level: Some basic knowledge Audience: Companies selling and marketing to retailers and retail executives new to retail Looking For: An understanding of the way retailers measure their performance using KPIs |
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Retail OrganizationHours of Study: 1-2 Unit Price per Student: $68/£54/€62 Provider: Martec International Level: Some basic knowledge Audience: Companies selling and marketing to retailers and retail executives new to retail Looking For: How retailers are organized and structured |