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CPCM Category Management

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Title: CPCM Category Management

Developed by: Learning Evolution

Target Audience: Learning Evolution’s CPCM E-Learning course is designed for those with some experience in Category Management positions, or for current Category Managers looking to improve their knowledge. This course is designed to match up 1:1 with the 15 standards to become a Certified Professional Category Manager through the Category Management Association. For more information on the certification process, click HERE.This course can also give sales and support teams valuable insights into consumer behavior.

Hours of Study: 15

Course Outline: The course provides insights into the key drivers of sales and growth, as well as how to identify opportunities. The course also trains the following skills:

  • Learning advanced techniques in filtering, scripting, and aggregation. Identify store-level data and combine data to perform in-depth analyses
  • Understanding shopper data in conversion, leakage and share of wallet to identify growth opportunities
  • Creating Demographic profiles by products & retailers & identifying product demand by store and zip code
  • Comprehending economic drivers for category and supply chain management

Cost: $1500/£980/€1330

Group Discounts: 100-249 seats 20% off, 250-499 30% off, 500-999 40% off, 1000+ 50% off