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Consumer Goods - Supply Chain

Brochure: pdf   Demo: demo   Contact Us: contact us   Buy: buy  

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Title: Consumer Goods - Supply Chain

Developed by: Martec International

Target Audience: This program is designed for people who sell or market to consumer goods companies (consumer packaged goods and consumer durables). It is ideal for companies who sell or market IT solutions to consumer goods companies.   It is also valuable as induction training for management trainees and IT teams who need to understand the consumer goods business more fully.

Hours of Study: 2-3

Course Outline: This module starts by explaining what supply chain management is and what its key goals are.  It gives examples of supply chain structures in several market segments. The class defines the various types of inventory in a consumer goods supply chain and their ownership.  It addresses demand forecasting verses sales forecasting and lost sales estimation.  It explains various techniques and strategies for minimising inventory needs throughout the supply chain and addresses a variety of supply chain challenges.  It also covers key processes and supply chain key performance indicators.  See the brochure for more detail.

This is a module from Martec's Fundamentals of the Consumer Goods Business which can be studied as an individual class if you choose not to take the full suite.

Cost: $120/£96/€110. Corporate licenses are available.

Group Discounts: 100-249 seats 20% off, 250-499 30% off, 500-999 40% off, 1000+ 50% off