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Consumer Goods - A Typical Organization Structure

Brochure: pdf   Contact Us: contact us   Buy: buy  

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Title: Consumer Goods - A Typical Organization Structure

Developed by: Martec International

Target Audience: This program is designed for people who sell or market to consumer goods companies (consumer packaged goods and consumer durables). It is ideal for companies who sell or market IT solutions to consumer goods companies.   It is also valuable as induction training for management trainees and IT teams who need to understand the consumer goods business more fully.

Hours of Study: 1-2

Course Outline: The course describes a typical organization structure for a consumer goods company.  It identifies the various departments or functions that make up the business, what their objectives are, who the key executives are in each function, their roles and responsibilities.  See the brochure for more detail.

This is a module from Martec's Fundamentals of the Consumer Goods Business which can be studied as an individual class if you choose not to take the full suite.

Cost: $80/£64/€74. Corporate licenses are available.

Group Discounts: 100-249 seats 20% off, 250-499 30% off, 500-999 40% off, 1000+ 50% off