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Fundamentals of the Consumer Goods Business

Brochure: pdf   Contact Us: contact us   Buy: buy  

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Title: Fundamentals of the Consumer Goods Business

Developed by: Martec International

Target Audience: This program is designed for people who sell or market to consumer goods companies (consumer packaged goods and consumer durables). It is ideal for companies who sell or market IT solutions to consumer goods companies.   It is also valuable as induction training for management trainees and IT teams who need to understand the consumer goods business more fully.

Hours of Study: 4-5

Course Outline: This course provides an overview of the consumer goods industry, how it is organized and the main consumer goods financials and Key Performance Indicators.

Cost: $240/£192/€221. Corporate licenses are available.

Group Discounts: 100-249 seats 20% off, 250-499 30% off, 500-999 40% off, 1000+ 50% off